Malibu Lime Rum
Just in Lime for the summer! New Malibu Lime Rum has a bold and juicy taste with a fresh lime finish, perfect with any mixer and any occasion. Give your celebration an extra twist with new Malibu Lime!
Have the lime of your life with a Malibu Frozen Lime Daiquiri. You’ll have everyone asking you what you’re drinking and with good reason! Tell them about the new twist on a frozen daiquiri made with new Malibu Lime!
- 2 parts malibu lime
- 1 part lime juice
- 1 part simple syrup
HOW TO MIX THE DRINK: Blend with 1 cup ice. Garnish with a lime wheel. Serve in a hurricane glass.
Having a history of working with influencers and top talent, the brand has invited Golden Globe and Grammy nominated singer-songwriter and actor Nick Jonas, to join them for this new, never- before-seen gamified version of summer fun. Nick, together with over 30 influencers from around the world will enter a 3-day-long tournament where they will meet to compete in Malibu’s re- imagined twists of a waterfight, a dance off and a waterslide ride. The event will be shared and broadcasted globally through Malibu’s digitally-led 360 approach.
“Our strategy to own summer and doing so by consistently re-inventing ourselves and our campaign platform #BecauseSummer has proven very successful. Last year we introduced our unique influencer model and it’s something we’re now eager to build on for this year’s campaign” says Colin Kavanagh, Global VP of Marketing, Malibu.